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Custom e-commerce

When the business has rules no ready-made platform will hold.

Some companies do not sell the way platforms assume. Price depends on the customer and the quantity. Stock lives in three branches and a warehouse. The ERP owns the truth. Delivery is your own fleet, not a courier. When that is the shape of the business, a custom store is cheaper than five years of fighting a platform.

Built for Egypt and the Gulf · Arabic and English · a written speed target on every build

It fits you if

  • Prices differ by customer, contract, quantity or branch.
  • Stock, invoices or accounts live in an ERP that has to stay the source of truth.
  • You sell to businesses as well as consumers, with approvals, credit limits or quotes.
  • You run your own delivery, your own drivers, or your own pick-up points.

It is the wrong answer if

  • A standard catalogue and a standard checkout would do the job.
  • You need to be live next month on a small budget.

Custom e-commerce

What a custom build gives you

Your pricing logic

Customer-specific prices, quantity breaks, contract rates, branch pricing, approval flows — whatever your sales actually do.

One stock, everywhere

The website, the branches and the ERP read the same number, so you stop selling what you no longer have.

Roles that match the company

Admin, manager, branch, sales, warehouse, client. Each sees what they should and nothing else, which is how we build every system.

Your own delivery

Drivers, routes, zones, proof of delivery and cash collection, instead of forcing your fleet into a courier plugin.

Reports your finance team accepts

Settlements, commissions, ageing, cash collected, printed as PDF the way they need it.

Built to be extended

The same team that builds it adds the next module, because the whole thing was designed to keep going.

The honest part

A custom store costs more up front and takes longer, and most companies that ask for one do not need one. We will tell you when WooCommerce with two integrations does the same job for a fraction of the money — we have talked clients out of custom builds before, and it is why they came back with the project that genuinely needed one. When it is the right call, the reason is always the same: the rules of the business, not the look of the website.

In every build

The same twelve things, whichever route you take

01

Payments that settle

Paymob or Fawry connected and tested with a real card, a real wallet and a real refund before launch, not after.

02

Cash on delivery, reconciled

COD orders marked, collected and matched against the courier's remittance, so the money that comes back is the money you are owed.

03

Shipping wired in

Bosta, Mylerz or Aramex connected so a confirmed order prints a label and gives the customer a tracking link.

04

Arabic that reads properly

Right-to-left done at the layout level, not bolted on: prices, forms, filters, invoices and emails.

05

A written speed target

90 or more on desktop and 75 or more on mobile PageSpeed, measured before and after, the same target as our speed service.

06

Product data done once

Your catalogue imported, categorised and de-duplicated, with the images resized and converted so the store is not carrying 40 MB pages.

07

Checkout that does not leak

Fewest fields that still work, guest checkout, saved addresses, clear delivery cost, and WhatsApp confirmation on every order.

08

Tracking you can trust

GA4, Meta and TikTok pixels with server-side events, so what your ad manager reports and what the store took actually match.

09

Search that finds things

Search and filters tuned to how your customers type, in Arabic and English, including the misspellings.

10

Security from day one

HTTPS, hardened admin, tested backups off the server, and the same monitoring we put on every site we look after.

11

Your team trained

Two sessions recorded in your language: adding products, handling orders, refunds, and what to do on a bad day.

12

Everything in your name

Domain, hosting, payment and shipping accounts, and every login registered to your company. We hold copies, not the keys.

WooCommerce, Shopify or custom

Compare the three

Same table on every page, so you can decide without a sales call.

WooCommerce, Shopify or customWooCommerceShopifyCustom
Our price, from35,000 EGP30,000 EGP90,000 EGP
Time to open3 to 6 weeks1 to 3 weeks8 weeks and up
Who owns the codeYouShopify hosts it; you own the contentYou
Fee per order to the platformNone2% on Basic, 1% on Grow, 0.6% on Advanced, on top of the gatewayNone
Monthly platform costHosting only$39 Basic, $105 Grow, $399 AdvancedHosting only
Arabic and RTLFullGood, with limits in some themes and appsFull
Deep changes to checkoutYesLimited unless you are on PlusYes
Talking to your ERP or stockYes, with workThrough apps, within their limitsBuilt for it
Who keeps it updatedYou, or us on a planShopifyYou, or us on a plan
Shopify plan prices and the extra fee on external gateways are Shopify's own published figures, checked in September 2026. The fee applies in Egypt because Shopify Payments is not available here, so every store uses an external gateway such as Paymob.

How it goes

Five stages, and you see the store at every one

  1. 01

    Scope in writing

    Your catalogue, your rules, your couriers, your payment methods. Written down and agreed before anything is built, so the quote and the store are the same thing.

  2. 02

    Design on your products

    The layout is drawn with your real products and real prices, not filler. You approve screens, not adjectives.

  3. 03

    Build and connect

    Store built, catalogue in, payments and shipping connected in test mode, Arabic and English side by side.

  4. 04

    Test with real money

    We place real orders end to end: card, wallet, cash on delivery, a refund and a return. Nothing launches on an untested gateway.

  5. 05

    Launch and watch

    We stay on it for the first weeks, watch the orders and the speed, and fix what real traffic finds.

Packages

Three packages, fixed scope, fixed price

Every package is a written scope: what is designed, how many products we upload, which payments and couriers are connected, and what you get after launch. Anything outside it is quoted as an add-on before we start, not discovered later.

Core

90,000 EGP

≈ $1,740

Best for
A brand that outgrew a template and wants its own platform
Delivered in
8 weeks

Included

  • A written spec signed off before any code is cut
  • Storefront and admin panel designed in Figma
  • Storefront: home, category, product, search, cart, checkout, account, order tracking
  • Server-side rendering, so Google indexes your product pages properly
  • Admin panel: products, categories, orders, customers, coupons, banners, settings
  • Roles: admin, manager, staff, customer
  • Paymob cards and wallets, plus cash on delivery
  • Shipping rates per governorate and order status emails
  • PDF invoices and packing slips, and a sales dashboard
  • Demo data, changed passwords and a clean production build before handover
  • 2 revision rounds, one training session, 60 days of support
Ask for this package
Most chosen

Pro

160,000 EGP

≈ $3,090

Best for
A growing brand with stock, promotions and reporting to run
Delivered in
12 weeks

Included

  • Arabic and English with a language switcher
  • Variants, stock alerts and purchase orders from suppliers
  • valU and Fawry through Paymob
  • Bosta or Mylerz connected: shipments and tracking from the order
  • WhatsApp order notifications to customers
  • A promotions engine: bundles, buy-X-get-Y, flash sales, free-shipping rules
  • Abandoned-cart emails, wishlist and reviews
  • Reports exported to PDF and Excel: sales, profit, stock, customers
  • Custom permissions per role and an activity log
  • An installable app-like version for phones
  • 3 revision rounds, 2 training sessions with a video guide, 90 days of support
Ask for this package

Enterprise

from 280,000 EGP

≈ $5,405

Best for
Marketplaces, B2B, multi-branch, or a mobile app to come
Delivered in
16 weeks and up

Included

  • One business model: a multi-vendor marketplace with vendor dashboards, or B2B with price lists, credit limits and quotations
  • A settlement engine: commissions, payouts and statements as PDF
  • Multi-warehouse and multi-branch stock
  • ERP or POS integration
  • Multi-currency and a Gulf gateway
  • A documented API, ready for iOS and Android apps
  • Loyalty points and customer tiers
  • A reporting dashboard: repeat rate, cohorts, lifetime value
  • Load testing, automated backups and a staging environment
  • 4 revision rounds, 3 training sessions with an admin manual, 120 days of support
Ask for this package

USD figures are today's conversion of the Egyptian pound price (1 USD = 51.8 EGP, 28 September 2026). Quotes are issued in Egyptian pounds and exclude VAT.

How the money and the scope work

Payment
50% to start, 30% at design or staging approval, 20% at launch. The store goes live after the final payment.
The clock starts
When the deposit is paid and we have your logo, brand files, product data and photos. It pauses while we wait on content or approvals.
Revisions
Counted per round of consolidated feedback. Changes outside the approved scope are quoted before they are built.
You provide
Product names, prices, descriptions and photos, your policies, and the accounts for Paymob, the courier and Meta Business.
Not included
Domain, hosting and platform fees, gateway transaction fees, WhatsApp platform fees, paid licences beyond the standard stack, product photography and ad management.
Ownership
The store, the content and the domain are yours once the invoice is settled. We keep admin access only while support is running.
Validity
Prices hold for 30 days from the quote and exclude 14% VAT.

What you pay the platform, not us

Platform costs — Shopify's monthly plan, hosting for WooCommerce, gateway and courier fees — are yours and are always separate from our fee. We tell you the real monthly number before you commit to a platform.

We do not mark these up and we do not take commission on them. They are listed so the monthly number is on the table before you choose a platform.

Proof

Stores we built and still look after

Coffee, sportswear, supplements, electronics and a multi-vendor marketplace, in Egypt and Saudi Arabia. Some are named here; others prefer not to be.

United Wateen
Tahweel Sanitary
Tahweel Integrated
Contacts Plus Spike
EGIC Local
Ersaad
InsightsLab
Fawry Visibility
Fawry Retailers
Ottoman Roastery
uFit Channel
Global Cancer Treatment Center
Metro Behavioral Health
Zidni University
TourzStore
Layo Dispatch
Budget Marketing Solutions
AutoSPA
FIXx App
MySika App
SEEM App
Droosee
Taaleim Fund
SportStuff
Healthy Line
Geni Process
Gawizny Shokran
Mashaweer Juliette
Fil Mahal
Insite EG
ATOS Generators
Mideast Communication Systems
Seven
Eventi Marketing
Optima Professional Services
Integra Networks
Kayan uPVC

Before you ask

The questions every store owner asks

Which platform will you recommend?

Whichever one your answers point to. We have no reseller deal with anyone: we do not take commission from Shopify, from a host, or from a payment gateway. If Shopify is the right answer for you, we will say so and build it there.

Can you move my existing store to another platform?

Yes, and it is a normal project: products, customers, orders, URLs and search rankings all move, and the old addresses redirect so you do not lose what you already rank for.

Book a call

Do you handle the payment gateway paperwork?

We prepare the technical side and hand you the checklist for the commercial side. The merchant account is a contract between you and Paymob or Fawry; nobody can sign that for you.

What about cash on delivery?

It is treated as a payment method with its own workflow: confirmation call or WhatsApp, courier remittance, and a reconciliation report that tells you what is still out with the couriers.

Who owns the store when we are done?

You do, on every route. Domain, hosting, accounts, code. Our handover is not a favour, it is the last stage of the project.

How we work

Do you keep working on it after launch?

Most stores stay on a yearly support plan, because a store that takes money should not go a month without someone watching it. It is optional, and the plans are published.

See the support plans

Where to go next

Tell us what you want to build.

A website, a mobile app, a CRM or an ERP: tell us what you have in mind and we'll come back with a plan, a timeline and a price. Thirty minutes is enough to tell whether we're the right team.

What do you want to build?